FW25:

A BITTERSWEET MEMORY

A BITTERSWEET MEMORY; COLLECTION BREAKDOWN

COLLECTION THESIS

For some, it costs an arm, for others, nothing.

This piece reflects how the same memory can leave one person permanently scarred while another walks away untouched.

That contrast takes form through the Graft pants and hoodies. Like a graft transplant, a damaged garment is attached to a healthy one, representing a wounded soul connected to one capable of healing. Together they create balance, forming a quiet harmony between what was broken and what survived.

Additionally, this collection was conceived at a time when I felt I would be forgotten. It comes with a written text that explores many of the core words featured on the accessories of this collection.

To be forgotten, dreadful.

Unseen, as if it were a ghost.

A bittersweet memory.

Some of these words are very important to me and were written in Arabic on a few of the accessories, which is dedicated to my muse. Their very purpose is the opposite of what is written; the goal is longevity and being remembered, which is something I try to achieve through innovative design.